Reply To: Mini Review of Musio, My Pick for Best BF Deal of 2024; $149 Sale Ends Dec 10

[peter]

The more I look at the LinkedIn posts and see the new CEO is more of a graphic design professional, not an experienced manager, after reading the VI-CONTROL post from the customer success manager, and considering the departure of Mike Patti — although one of his industry friends tagged him as Chairman. Considering Patti’s and the new CEO’s comments it doesn’t look at all like Patti is involved in the business anymore. It looks like he sold it and is pursuing something else.

Okay,  so after reading all of this, I now do think the future of Cinesamples looks very iffy. I definitely don’t forsee development of major new libraries in the future. My instincts are that the business will be sold, hopefully to a developer who will invest in furthering the Musio platform.

It does put everything in a different light. The other Mike left the business last year. A contractor that worked on Piano in Blue now owns the rights to that library; other former Cinesamples libraries are now distributed by other contractors. That could be a sign of problems with Cinesamples. Tina Guo is now working with Christian Henson’s new company. That could mean nothing or it could reflect that people are bailing on the business.

Had I learned all of this several days ago, I don’t know if I would have purchased Musio. This is the dilemma of buying sample libraries contained in a small developer’s proprietary plugin.

Now I’m hesitant to contact a few developer friends to learn what they know because I’m sure they won’t want me to share it here. But I do think that all signs point to the business being in trouble.

Consequently, I would recommend those who purchase Musio keep in mind the possibility that this business may not be in great condition. Of course,  we don’t know about lots of these small developers, many of which are one man operations. Impact Soundworks just bought a former contractor’s sample development company. IS is a business that surely does more than a million dollars a year in revenue but is still ran out of Aversa’s house and I believe that he’s the only employee, everyone else he uses are contractors. That is how many of these businesses operate. But the departure of a founder/principal and the appointment of an inexperienced manager as the new CEO doesn’t look like a move of a growing business. Of course,  I’d love to see them succeed, but everything I’ve just read reflects a business in trouble.

LinkedMusicians Founder. Your friend who keeps the beat.

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