Reply To: Sample Logic / Pulse / APD Owner Sends Threatening Email to Users of a Free Code

[Peter DeLegge]

On thesteven said

As a developer – the problem with issuing a generic discount code (not tied to specific accounts) that are not usage limited (E.G. only X number of uses grant the discount) is that it can be easily abused – such as someone posting it in a public forum.
And when that happens you’re pretty much SOL.

Granted in spite of multiple safeguards mistakes & glitches can still happen but having the same kind of major snafu happen more than once is a big flag that you have problems with your business operation and that you need to fix things on your end to prevent future damage and income loss.

 

Yep. A lot of developers and retailers in this business send out generic NFR codes in blast emails to influencers and affiliates. The best they can do, IMO, is stop using generic codes and only issue personalized codes or even only do them by request. But sending out inflammatory emails to people who commonly buy your type of products is not a great idea. So yeah, while I empathize with devs when screws up happen, I’m not a fan of a developer who quickly lashes out and makes threats — especially the threat of killing people’s Pulse accounts.

Wait, it just occurred to me. The anonymous guy behind Sample Logic is based in North Carolina. The anonymous guy behind Pulse, VSTBuzz, Audio Plugin Deals, and Music Software Deals is also based on North Carolina. All of them share in common that they hide their owner’s name(s). While a couple of devs have brought up the name/names of the owner of APD and VSTBuzz, I can’t recall the name. The addresses in their emails are residential addresses in NC (the CAN SPAM Act in the US requires all email marketing to feature a physical address; every legitimate email marketing service provider requires their customers to comply). Perhaps it’s one guy or business partners? In any event, it does blow me away that they can run a bunch of businesses while remaining anonymous. There aren’t many industries where consumers would have over their credit cards to anonymous site owners.

Sample Logic
96 Overlook Rd, Asheville, NC 28803

Audio Plugin Deals
106 Red Cedar Lane Asheville, North Carolina 28803

Pulse Audio
31 Byrdcliffe Ln Asheville, NC 29464

Okay, I may have inadvertently just ended my affiliate relationship with Audio Plugin Deals by sending him an email with what most marketing and branding experts would tell you was very good advice. It’s clearly the same guy (note the zip code). But now, I think I just solved the mystery that the same guy or same three guys that work together behind VSTBuzz, AudioPluginDeals, MusicSoftwareDeals, Pulse and Sample Logic.

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