Forums › DEALS › DAWs, Virtual Instruments, VSTs, Effects Plugins & Sample Libraries › XLN Audio Early Black Friday Sale 60% Off “BETTER THAN BF PRICE” › Reply To: XLN Audio Early Black Friday Sale 60% Off “BETTER THAN BF PRICE”
Begs the question… what will the actual BF sale be???
The email this is from states that it is a bigger discount than they’ll have for Black Friday. It’s from an email for AD2 customers I received. I think that part is a smart strategy to get customers to act now and not hesitate because they anticipate a better deal on Black Friday.
As a marketing/branding strategist, I don’t think the deep discounting developers in this market do is a smart strategy. It trains the market to only buy during periods of deep discounting and that price becomes the perceived real value of their product. But the market is clearly in a period of great pricing changes.I got an email from Toontrack recently with a 20% off discount and it seemed ridiculously small.
Your friend who keeps the beat. I suppose I'm also the chef at this place.