Reply To: 📢 LinkedMusicians 1st Anniversary FREE Giveaway Thread! $378 Worth of Prizes!

[LinkedMusicians]

We’ve wrapped up the giveaway. The prizes have been distributed. And I, once again, want to give my thanks to Peter / IK Multimedia and Greg / Orange Tree Samples for supporting LinkedMusicians.

So that the community is perfectly clear, the giveaway was done to celebrate our community. I didn’t charge IK or Orange Tree Samples, it was purely about creating a fun, engaging event to reward and build our community and seeing two of the best developers in the industry show their support for our community is incredibly gratifying. I hope that our community doesn’t take that for granted. LinkedMusicians — even according to Google — is unique in the music tech industry in how we operate, especially in encouraging our members share both the positive AND negative experiences and opinions with the tools and companies they use. Let’s be clear, MOST companies are not on board with that. That’s why legacy forums censor members. Most brands don’t want to pay money for an environment where people can authentically share negative experiences, because it hurts sales.

I’ve been managing digital marketing, writing, and speaking about brand authenticity for decades — and that concept is something I not only believe is ethically right, I think it’s wise for businesses to adopt that philosophy. But the truth is, most brands don’t abide by that, and this industry is certainly no exception. Peter / IK Multimedia and Greg / Orange Tree Samples represent two companies and two people who do welcome that authenticity, and I am proud and thankful to have their support.

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